It is for marketing of products or services using digital technologies; mainly on the internet.
Search Engine Optimization
SEO is as important as having a website. It emphasis is to rank based on search intent. It saves users time to a large extent.
Search Engine Marketing
This tool is an important enabler in internet and a step ahead of SEO, wherein product specific displays gets seen by the users.
Pay Per Click
PPC is one of the most innovative method of marketing on the net, as this helps more clicks. It enhances visibility of the sites.
Email Marketing
Fast moving consumer goods (FMCGs) and consumer durables today are cluttered with brands. Email marketing is a mass product sale mechanism at cost far below from the yester years personal selling.
SMS Marketing
SMS Marketing is easy to page potential consumers and so raises the probability of sale conversion.
Content Writing
Content writing aims in providing relevant content for websites. Every website has a specific target audience and requires a customized content. It is an enabler for improving websites Search Engine Optimization (SEO).
